This carefully crafted course, led by authorized trainers from Resilience Edge, ensures exceptional learning outcomes and KHDA Certificates from the Dubai Government, requiring a minimum of 10 participants.
This training program is designed for leaders and executives who play a critical role in crisis communication. Participants learn effective communication strategies, media relations, and crisis messaging to maintain trust, manage public perception, and protect the organization’s reputation.
Course Description:
The Crisis Communication for Leaders training program is specifically designed for leaders and executives who play a critical role in crisis communication within their organizations. This course equips participants with the knowledge and skills to effectively navigate and manage communication during crises. Participants will learn proven strategies for crisis communication, media relations, and crisis messaging to maintain trust, manage public perception, and protect the organization’s reputation. Through a combination of theoretical concepts, case studies, interactive exercises, and practical simulations, participants will develop the necessary skills to lead and communicate effectively during times of crisis.
Course Objectives:
1. Understand the importance of effective crisis communication for leaders.
2. Acquire strategies for managing communication during different types of crises.
3. Develop skills in crisis messaging, including tone, timing, and content.
4. Learn techniques for maintaining trust and managing public perception.
5. Enhance media relations and navigate media interactions during crises.
6. Apply crisis communication best practices through realistic simulations.
Course Learning Outcomes:
By the end of the course, participants will be able to:
1. Recognize the significance of effective crisis communication for leaders.
2. Implement strategies to manage communication during various types of crises.
3. Craft crisis messages that are timely, appropriate, and aligned with organizational values.
4. Maintain trust and credibility with stakeholders and the public during crises.
5. Navigate media relations and interactions with confidence and poise.
6. Apply crisis communication best practices in realistic scenarios.
Who Should Attend the Course:
This course is designed for leaders, executives, and senior managers who have a responsibility for crisis communication within their organizations. It is suitable for professionals from various industries, including but not limited to:
– CEOs, C-suite executives, and senior leaders
– Public relations and communications managers
– Crisis management team members
– Government officials and policymakers
– Nonprofit organization leaders
– Corporate spokespersons
– Professionals seeking to enhance their crisis communication skills in a leadership role
Course Features
- Lectures 15
- Quiz 0
- Duration 5 days
- Skill level Intermediate
- Language English
- Students 50
- Certificate Yes
- Assessments Self